Cita APA (7a ed.)

Drewniany, B. L., & Jewler, A. J. (2008). Creative strategy in advertising (9th ed.). Thomson.

Cita Chicago Style (17a ed.)

Drewniany, Bonniel L., y A. Jerome Jewler. Creative Strategy in Advertising. 9th ed. Boston, USA: Thomson, 2008.

Cita MLA (9a ed.)

Drewniany, Bonniel L., y A. Jerome Jewler. Creative Strategy in Advertising. 9th ed. Thomson, 2008.