Versions - Services marketing :

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  1. 1

    Services marketing : People, technology, strategy / by Lovelock, Christopher

    Published 2004
    Book
  2. 2

    Services marketing : People, technology, strategy / by Lovelock, Christopher

    Published 2007
    Book
  3. 3

    Services marketing : people, technology, strategy / by Lovelock, Christopher

    Published 2011
    Book
  4. 4

    Services marketing : people, technology, strategy / by Wirtz, Jochen

    Published 2016
    Book