Effects of Loyalty Programs on Financial Performance: The Moderating Role of Company Size
Journal Article
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Main Author: | Kiarie John , Kirori Gabriel and Wachira David |
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Format: | Article |
Language: | English |
Published: |
African Multidisciplinary Journal of Research
2024
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Subjects: | |
Online Access: | https://repository.daystar.ac.ke/handle/123456789/4571 |
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