Orchestrating Public Opinion : How Music Persuades in Television Political Ads for US Presidential Campaigns, 1952-2016 /

"Analysis of political advertising tends to give music short shrift - which flies in the face of what we know about the power of music to set a mood, affect feelings, and influence our perceptions. This book is the first to offer a detailed exploration of the role of music in US presidential ca...

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書目詳細資料
主要作者: Christiansen, Paul Victor (Author)
格式: 電子 電子書
語言:英语
出版: Amsterdam : Amsterdam University Press, [2018]
叢編:Book collections on Project MUSE.
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