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Show Sold Separately : Promos, Spoilers, and Other Media Paratexts /

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Main Author: Gray, Jonathan (Jonathan Alan)
Format: Electronic eBook
Language:English
Published: New York : New York University Press, 2010.
Series:Book collections on Project MUSE.
Subjects:
Mass media and culture.
Intertextuality.
Paratext.
Motion pictures > Marketing > Social aspects.
Television programs > Marketing > Social aspects.
Advertising > Motion pictures > Social aspects.
Advertising > Television programs > Social aspects.
Electronic books.
Online Access:Full text available:
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Physical Description:1 online resource (256 pages): ill. ;
Bibliography:Includes bibliographical references (p. 223-238) and index.
ISBN:9780814733158
Access:Open Access

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