Marketing Strategies Adopted by Generic and Original Drugs Manufacturing Companies in An Effort to Attain Strategic Competitiveness: A Study of Mombasa

MASTERS IN BUSINESS ADMINISTRATION in Strategic Management

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Bibliografske podrobnosti
Glavni avtor:	Mueni, Matingi Ireen
Format:	Thesis
Jezik:	angleščina
Izdano:	Daystar University, School of Business and Economics 2024
Teme:	marketing strategies generic drug manufacturing companies competitive advantage
Online dostop:	https://repository.daystar.ac.ke/handle/123456789/5414
Oznake:	Označite Brez oznak, prvi označite!

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