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Marketing 4.0 : moving from traditional to digital /

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Bibliographic Details
Main Authors:	Kotler, Philip (Author), Kartajaya, Hermawan, 1947- (Author), Setiawan, Iwan (Author)
Format:	Electronic eBook
Language:	English
Published:	Hoboken, New Jersey : Wiley, 2017.
Subjects:	Marketing. Internet marketing. Electronic books.
Online Access:	An electronic book accessible through the World Wide Web; click to view
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