Imatge de la portada

Codi QR

Marketing 4.0 : moving from traditional to digital /

Guardat en:

Dades bibliogràfiques
Autors principals:	Kotler, Philip (Autor), Kartajaya, Hermawan, 1947- (Autor), Setiawan, Iwan (Autor)
Format:	Electrònic eBook
Idioma:	anglès
Publicat:	Hoboken, New Jersey : Wiley, 2017.
Matèries:	Marketing. Internet marketing. Electronic books.
Accés en línia:	An electronic book accessible through the World Wide Web; click to view
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Ítems similars

Marketing management /
per: Kotler, Philip
Publicat: (2009)

Marketing 3.0 from products to customers to the human spirit /
per: Kotler, Philip
Publicat: (2010)

Issues in internet marketing
Publicat: (2003)

Contemporary issues in digital marketing /
Publicat: (2022)

Multichannel marketing metrics and methods for on and offline success /
per: Arikan, Akin, 1969-
Publicat: (2008)

The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms /
per: Dempster, Craig, et al.
Publicat: (2015)

Business-to-business Internet marketing seven proven strategies for increasing profits through internet direct marketing /
per: Jones, Susan K.
Publicat: (2009)

Complete B2B online marketing
Publicat: (2012)

Marketing management /
per: Kotler, Philip
Publicat: (2006)

The on-demand brand 10 rules for digital marketing success in an anytime, everywhere world /
per: Mathieson, Rick
Publicat: (2010)

Inbound marketing and SEO insights from the Moz blog /
per: Fishkin, Rand
Publicat: (2013)

Proven tactics in affiliate marketing 8 case studies.
Publicat: (2003)

Visual content marketing : leveraging infographics, video, and interactive media to attract and engage customers /
per: Gamble, Stephen
Publicat: (2016)

The business of influence reframing marketing and PR for the digital age /
per: Sheldrake, Philip, 1971-
Publicat: (2011)

Marketing : an introduction /
per: Kotler, Philip
Publicat: (1997)

Effectiveness of web marketing as a marketing tool for small and medium size enterprises (SMEs) in Nairobi /
per: Okuna, Proce-covia Kevina
Publicat: (2010)

The digital crown : winning at content on the web /
per: Leibtag, Ahava
Publicat: (2014)

The small business online marketing handbook : converting online conversations to offline sales /
per: Tsai, Annie, 1979-
Publicat: (2013)

Principles of marketing /
per: Kotler, Philip
Publicat: (1986)

Principles of marketing /
per: Kotler, Philip
Publicat: (1996)

Principles of marketing /
per: Kotler, Philip
Publicat: (2004)

Principles of marketing /
per: Kotler, Philip
Publicat: (1983)

Principles of marketing /
per: Kotler, Philip
Publicat: (1991)

Principles of marketing /
per: Kotler, Philip
Publicat: (2006)

Principles of marketing /
per: Kotler, Philip
Publicat: (2008)

Principles of marketing /
per: Kotler, Philip
Publicat: (2008)

Pinterest marketing an hour a day /
per: Cario, Jennifer Evans
Publicat: (2013)

One-to-one web marketing build a relationship marketing strategy one customer at a time /
per: Allen, Cliff, 1948-
Publicat: (2001)

Social media marketing the next generation of business engagement /
per: Evans, Dave, 1956-
Publicat: (2010)

Big data marketing : engage your customers more effectively and drive value /
per: Arthur, Lisa
Publicat: (2013)

The effect of E-marketing as a strategy to boost tourism business performance : a survey of SMEs in the Kenyan tourism industry /
per: Lopokoiyit, Pamela C.
Publicat: (2013)

Inbound marketing : attract, engage, and delight customers online /
per: Halligan, B. (Brian), et al.
Publicat: (2014)

The art of digital marketing : the definitive guide to creating strategic, targeted, and measurable online campaigns /
per: Dodson, Ian
Publicat: (2016)

Principles of marketing. /
per: Kotler, Philip
Publicat: (1989)

Principles of marketing /
per: Kotler, Philip
Publicat: (2016)

Digital marketing management : a handbook for the current (or future) CEO /
per: Zahay, Debra L.
Publicat: (2015)

Social marketing to the business customer listen to your B2B market, generate major account leads, and build client relationships /
per: Gillin, Paul
Publicat: (2011)

Marketing management : analysis, planning, implementation, and control /
per: Kotler, Philip
Publicat: (1972)

Marketing management : analysis, planning, implementation, and control /
per: Kotler, Philip
Publicat: (1991)

Marketing management : analysis, planning, implementation, and control /
per: Kotler, Philip
Publicat: (1991)