Achieving success through innovation : cases and insights from the hospitality, travel, and tourism industry /

保存先:
書誌詳細
主要な著者: Enz, Cathy A., 1956- (著者), Kimes, Sheryl E. (著者), Siguaw, Judy A. (著者), Verma, Rohit (著者), Walsh, Kate (著者)
その他の著者: Withiam, Glenn (編集者)
フォーマット: 電子媒体 eBook
言語:英語
出版事項: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2016.
版:First edition.
シリーズ:Service systems and innovations in business and society collection.
主題:
オンライン・アクセス:An electronic book accessible through the World Wide Web; click to view
タグ: タグ追加
タグなし, このレコードへの初めてのタグを付けませんか!
目次:
  • 1. The nature of innovation
  • 2. Improving the customer experience
  • 3. Better human resources for improved operations
  • 4. Sustainability innovation
  • 5. Applying technology for corporate success
  • 6. Innovative restaurant concepts
  • 7. Lodging concept innovation
  • 8. Strategic intermediation
  • 9. Achieving success through innovation
  • About the authors
  • Index.