Achieving success through innovation : cases and insights from the hospitality, travel, and tourism industry /

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awduron: Enz, Cathy A., 1956- (Awdur), Kimes, Sheryl E. (Awdur), Siguaw, Judy A. (Awdur), Verma, Rohit (Awdur), Walsh, Kate (Awdur)
Awduron Eraill: Withiam, Glenn (Golygydd)
Fformat: Electronig eLyfr
Iaith:Saesneg
Cyhoeddwyd: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2016.
Rhifyn:First edition.
Cyfres:Service systems and innovations in business and society collection.
Pynciau:
Mynediad Ar-lein:An electronic book accessible through the World Wide Web; click to view
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Tabl Cynhwysion:
  • 1. The nature of innovation
  • 2. Improving the customer experience
  • 3. Better human resources for improved operations
  • 4. Sustainability innovation
  • 5. Applying technology for corporate success
  • 6. Innovative restaurant concepts
  • 7. Lodging concept innovation
  • 8. Strategic intermediation
  • 9. Achieving success through innovation
  • About the authors
  • Index.