Social media ethics made easy : how to comply with FTC guidelines /

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Detalles Bibliográficos
Autor Principal:	Barnes, Joseph W. (Author)
Formato:	Electrónico eBook
Idioma:	inglés
Publicado:	New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2016.
Edición:	First edition.
Series:	Giving voice to values on business ethics and corporate social responsibility collection.
Subjects:	United States. > Federal Trade Commission. Online social networks > Moral and ethical aspects. Social media > Moral and ethical aspects. Internet marketing > Moral and ethical aspects. Word-of-mouth advertising > Moral and ethical aspects. Federal Trade Commission disclosure FTC disclosure Federal Trade Commission Endorsement FTC Endorsement FTC endorsement requirements Federal Trade Commission social media FTC social media Federal Trade Commission social media rules FTC social media rules Social media deception social media disclosure Social media endorsements social media marketing
Acceso en liña:	An electronic book accessible through the World Wide Web; click to view
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