An introduction to survey research /

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Bibliografske podrobnosti
Main Authors: Cowles, Ernest L. (Author), Nelson, Edward (Author)
Format: Elektronski eKnjiga
Jezik:angleščina
Izdano: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015.
Izdaja:First edition.
Serija:Quantitative approaches to decision making collection.
Teme:
Online dostop:An electronic book accessible through the World Wide Web; click to view
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Kazalo:
  • 1. Introduction
  • 2. Probability sampling
  • 3. Total survey error
  • 4. Factors to consider when thinking about surveys
  • 5. Modes of survey delivery
  • 6. Writing good questions
  • 7. Carrying out the survey
  • 8. Presenting survey results
  • Notes
  • References
  • Index.