תמונות העטיפה

Social content marketing for entrepreneurs /

שמור ב:
מידע ביבליוגרפי
מחבר ראשי: Barry, Jim (Author)
פורמט: אלקטרוני ספר אלקטרוני
שפה:אנגלית
יצא לאור: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015.
מהדורה:First edition.
סדרה:Digital and social media marketing and advertising collection.
נושאים:
Internet advertising.
Online social networks.
Inbound marketing
content marketing
social media marketing
blogging
online marketing
social networking
thought leadership
search engine marketing
גישה מקוונת:An electronic book accessible through the World Wide Web; click to view
תגים: הוספת תג
אין תגיות, היה/י הראשונ/ה לתייג את הרשומה!
תוכן הענינים:
  • Part 1. Getting audiences to TALK
  • 1. Educating targets with TRUSTED content
  • 2. Escorting prospects with frame-of-mind connections
  • 3. SHIPPING content with an emotional twist
  • Part 2. Getting audiences to RAISE your brand
  • 4. Earning readership with content mastery
  • 5. Evangelizing with employee ADVOCATES
  • 6. Enchant Influencers through OUTREACH
  • 7. Enlist followers with a STAMP
  • 8. Expose content that will RUNLAPS
  • Part 3. Getting audiences to REACT
  • 9. Empowering brand ambassadors to RESONATE
  • 10. Engage communities through CONVERSATION
  • 11. E-mail engaging and perpetuating proprietary audiences
  • 12. Enabling mobile CUSTOMER experiences
  • 13. Enrolling trial users with freemiums
  • Future: social content-marketing predictions from a strategic planning perspective
  • Index.

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