Leadership communication : how leaders communicate and how communicators lead in today's global enterprise /
Saved in:
Main Authors: | , |
---|---|
Format: | Electronic eBook |
Language: | English |
Published: |
New York, New York (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2014.
|
Edition: | First edition. |
Series: | 2014 digital library.
Public relations collection. |
Subjects: | |
Online Access: | An electronic book accessible through the World Wide Web; click to view |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Table of Contents:
- Part I. The new model CCO: grasping the opportunity
- 1. What's in it for you?
- 2. Leadership is communication
- 3. Leadership traits
- 4. How communicators lead in the C-suite
- 5. Influence: replacing and reasserting "control"
- Part II. The influential CCO: skills and competence
- 6. Listening: where communication begins
- 7. Culture: understanding and influencing
- 8. CEO letter: leadership's cardinal communication
- 9. Language and presentation
- 10. Limits: corporate governance
- Part III. The working CCO: leadership in context
- 11. Crisis basics: "Topic A bad news" and the CCO
- 12. Crisis communication strategies and execution
- 13. Pre-crisis intelligence: SEC risk factors
- 14. Sustainable business communication: financial, social, and civic
- 15. Continuing the trustworthy deal
- References
- Index.