Effective advertising strategies for your business /

Sábháilte in:
Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Li, Cong (Údar)
Formáid: Leictreonach Ríomhleabhar
Teanga:Béarla
Foilsithe / Cruthaithe: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2014.
Eagrán:First edition.
Sraith:2014 digital library.
Marketing strategy collection.
Ábhair:
Rochtain ar líne:An electronic book accessible through the World Wide Web; click to view
Clibeanna: Cuir clib leis
Níl clibeanna ann, Bí ar an gcéad duine le clib a chur leis an taifead seo!
Clár na nÁbhar:
  • 1. How does advertising function in general?
  • 2. What are the three advertising strategies?
  • 3. How does standardized advertising strategy work?
  • 4. How does targeted advertising strategy work?
  • 5. How does individualized advertising strategy work?
  • 6. How to gather consumer insights for advertising
  • 7. How to incorporate consumer insights into advertising
  • 8. How to integrate different advertising strategies together
  • Notes
  • References
  • Index.