Leading Latino talent to champion innovation /
This book is a study on how Latino culture in the United States views, defines, and can help lead innovation. Achieving sustainable innovation success is a concept many corporations struggle to attain. The authors have found through their research that very often it is a result of too much effort be...
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Main Authors: | , , |
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Format: | Electronic eBook |
Language: | English |
Published: |
New York, New York (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2014.
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Edition: | First edition. |
Series: | 2013 digital library.
Strategic management collection. |
Subjects: | |
Online Access: | An electronic book accessible through the World Wide Web; click to view |
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Summary: | This book is a study on how Latino culture in the United States views, defines, and can help lead innovation. Achieving sustainable innovation success is a concept many corporations struggle to attain. The authors have found through their research that very often it is a result of too much effort being directed at processes rather than focusing on the source of innovation--its human capital. Realizing that innovation emanates from human beings and people view innovation differently based on their cultural upbringing, the authors present their findings and recommendations in a practical manner on the fastest growing demographic in the United States. |
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Item Description: | Part of: 2013 digital library. |
Physical Description: | 1 online resource (xv, 115 pages) : maps. Also available in print. |
Format: | Mode of access: World Wide Web. System requirements: Adobe Acrobat reader. |
Bibliography: | Includes bibliographical references (pages 109-111) and index. |
ISBN: | 9781606498019 |
ISSN: | 2150-9646 |
Access: | Access restricted to authorized users and institutions. |