Business models and strategic management a new integration /
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| Главный автор: | |
|---|---|
| Формат: | Электронный ресурс eКнига |
| Язык: | английский |
| Опубликовано: |
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2012.
|
| Редактирование: | 1st ed. |
| Серии: | 2012 digital library.
Strategic management collection. |
| Предметы: | |
| Online-ссылка: | An electronic book accessible through the World Wide Web; click to view |
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Оглавление:
- List of figures
- Acknowledgments
- Introduction
- Module 1. What is a business model?
- Module 2. Business model and financial management
- Module 3. Business model and strategic direction
- Module 4. Business model and competitive advantage
- Module 5. Business model and strategy
- Module 6. Business model and innovation
- Module 7. Business model agenda
- Appendices
- Notes
- References
- Index.