You are the brand
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Main Author: | |
---|---|
Corporate Author: | |
Format: | Electronic eBook |
Language: | English |
Published: |
New Brunswick, NJ :
Rutgers University Press,
c2011.
|
Subjects: | |
Online Access: | An electronic book accessible through the World Wide Web; click to view |
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LEADER | 00000nam a2200000Ia 4500 | ||
---|---|---|---|
001 | ebr10533627 | ||
003 | CaPaEBR | ||
006 | m u | ||
007 | cr cn||||||||| | ||
008 | 101104s2011 nju sb 000 0 eng d | ||
010 | |z 2010045437 | ||
020 | |z 0813550424 | ||
020 | |z 9780813550428 | ||
020 | |z 9780813550718 | ||
040 | |a CaPaEBR |c CaPaEBR | ||
035 | |a (OCoLC)775872915 | ||
050 | 1 | 4 | |a HF5415.1255 |b .A38 2011eb |
082 | 0 | 4 | |a 658.8/27 |2 22 |
100 | 1 | |a Adubato, Steve. | |
245 | 1 | 0 | |a You are the brand |h [electronic resource] / |c Steve Adubato. |
260 | |a New Brunswick, NJ : |b Rutgers University Press, |c c2011. | ||
300 | |a xiv, 234 p. | ||
504 | |a Includes bibliographical references. | ||
533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2011. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
650 | 0 | |a Branding (Marketing) | |
650 | 0 | |a Branding (Marketing) |v Case studies. | |
655 | 7 | |a Electronic books. |2 local | |
710 | 2 | |a ebrary, Inc. | |
856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10533627 |z An electronic book accessible through the World Wide Web; click to view |
999 | |c 192359 |d 192359 |