Advocacy championing ideas & influencing others /
Sábháilte in:
| Príomhchruthaitheoir: | |
|---|---|
| Údar corparáideach: | |
| Formáid: | Leictreonach Ríomhleabhar |
| Teanga: | Béarla |
| Foilsithe / Cruthaithe: |
New Haven :
Yale University Press,
c2011.
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| Ábhair: | |
| Rochtain ar líne: | An electronic book accessible through the World Wide Web; click to view |
| Clibeanna: |
Cuir clib leis
Níl clibeanna ann, Bí ar an gcéad duine le clib a chur leis an taifead seo!
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Clár na nÁbhar:
- The politics of ideas
- Communicate your idea with impact
- Frame your message
- Build your reputation, create a brand
- Form alliances
- Your idea is only as good as its story
- Who's making the decision?
- Network!
- Timing is everything
- Create persuasive messages
- Make the idea matter
- Make a memorable case
- Demonstrate confidence
- Steer meetings your way.