Advocacy championing ideas & influencing others /

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Daly, John A. (John Augustine), 1952-
Awdur Corfforaethol: ebrary, Inc
Fformat: Electronig eLyfr
Iaith:Saesneg
Cyhoeddwyd: New Haven : Yale University Press, c2011.
Pynciau:
Mynediad Ar-lein:An electronic book accessible through the World Wide Web; click to view
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Tabl Cynhwysion:
  • The politics of ideas
  • Communicate your idea with impact
  • Frame your message
  • Build your reputation, create a brand
  • Form alliances
  • Your idea is only as good as its story
  • Who's making the decision?
  • Network!
  • Timing is everything
  • Create persuasive messages
  • Make the idea matter
  • Make a memorable case
  • Demonstrate confidence
  • Steer meetings your way.