Consumer behavior women and shopping /
Збережено в:
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| Інші автори: | |
| Формат: | Електронний ресурс eКнига |
| Мова: | Англійська |
| Опубліковано: |
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2011.
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| Редагування: | 1st ed. |
| Серія: | Consumer behavior collection.
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| Предмети: | |
| Онлайн доступ: | An electronic book accessible through the World Wide Web; click to view |
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| Короткий огляд: | What does shopping mean to American women? This question is the focus of our book. We profile the American woman and examine how life has changed since her grandmother was young. Women have many choices about when and where to shop; thus retailers need to understand her needs and wants to attract and maintain her business. |
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| Фізичний опис: | 1 electronic text (132 p.) : digital file. Also available in print. |
| Формат: | Mode of access: World Wide Web. System requirements: Adobe Acrobat reader. |
| Бібліографія: | Includes bibliographical references (p. 113-128) and index. |
| ISBN: | 9781606491683 (electronic bk.) |
| Доступ: | Access restricted to authorized users and institutions. |