Consumer behavior women and shopping /

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Opis bibliograficzny
1. autor: Huddleston, Patricia
Kolejni autorzy: Minahan, Stella
Format: Elektroniczne E-book
Język:angielski
Wydane: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2011.
Wydanie:1st ed.
Seria:Consumer behavior collection.
Hasła przedmiotowe:
Dostęp online:An electronic book accessible through the World Wide Web; click to view
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Opis
Streszczenie:What does shopping mean to American women? This question is the focus of our book. We profile the American woman and examine how life has changed since her grandmother was young. Women have many choices about when and where to shop; thus retailers need to understand her needs and wants to attract and maintain her business.
Opis fizyczny:1 electronic text (132 p.) : digital file.
Also available in print.
Format:Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
Bibliografia:Includes bibliographical references (p. 113-128) and index.
ISBN:9781606491683 (electronic bk.)
Ograniczenie dostępu:Access restricted to authorized users and institutions.