صورة الغلاف

Consumer behavior women and shopping /

عرض إصدارات أخرى (1)
محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: Huddleston, Patricia
مؤلفون آخرون: Minahan, Stella
التنسيق: الكتروني كتاب الكتروني
اللغة:الإنجليزية
منشور في: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2011.
الطبعة:1st ed.
سلاسل:Consumer behavior collection.
الموضوعات:
Women consumers > United States > Psychology.
Shopping > Social aspects > United States.
Consumer behavior > United States.
Women
Shopping
Consumer socialization
Social shopping
Experiential shopping
Hedonic
Utilitarian
Shopping malls
Mothers and daughters
الوصول للمادة أونلاين:An electronic book accessible through the World Wide Web; click to view
الوسوم: إضافة وسم
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الوصف
مستخلص:What does shopping mean to American women? This question is the focus of our book. We profile the American woman and examine how life has changed since her grandmother was young. Women have many choices about when and where to shop; thus retailers need to understand her needs and wants to attract and maintain her business.
وصف مادي:1 electronic text (132 p.) : digital file.
Also available in print.
التنسيق:Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
بيبلوغرافيا:Includes bibliographical references (p. 113-128) and index.
ردمك:9781606491683 (electronic bk.)
وصول:Access restricted to authorized users and institutions.

مواد مشابهة