Fundamentals of writing for marketing and public relations a step-by-step guide for quick and effective results /
Bewaard in:
| Hoofdauteur: | |
|---|---|
| Formaat: | Elektronisch E-boek |
| Taal: | Engels |
| Gepubliceerd in: |
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2010.
|
| Editie: | 1st ed. |
| Reeks: | Corporate communication collection,
|
| Onderwerpen: | |
| Online toegang: | An electronic book accessible through the World Wide Web; click to view |
| Tags: |
Voeg label toe
Geen labels, Wees de eerste die dit record labelt!
|
Inhoudsopgave:
- List of illustrations
- Acknowledgments
- 1. Basic writing guidelines
- 2. Writing news releases
- 3. Writing newsletters
- 4. Writing brochures
- 5. Writing web copy
- 6. Writing for social media: blogs and microblogs
- 7. Media kits
- Notes
- References
- Index.