Fundamentals of writing for marketing and public relations a step-by-step guide for quick and effective results /
Gardado en:
| Autor Principal: | |
|---|---|
| Formato: | Electrónico eBook |
| Idioma: | inglés |
| Publicado: |
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2010.
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| Edición: | 1st ed. |
| Series: | Corporate communication collection,
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| Subjects: | |
| Acceso en liña: | An electronic book accessible through the World Wide Web; click to view |
| Tags: |
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Table of Contents:
- List of illustrations
- Acknowledgments
- 1. Basic writing guidelines
- 2. Writing news releases
- 3. Writing newsletters
- 4. Writing brochures
- 5. Writing web copy
- 6. Writing for social media: blogs and microblogs
- 7. Media kits
- Notes
- References
- Index.