Strategic analysis and choice a structured approach /
שמור ב:
| מחבר ראשי: | |
|---|---|
| פורמט: | אלקטרוני ספר אלקטרוני |
| שפה: | אנגלית |
| יצא לאור: |
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2010.
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| מהדורה: | 1st ed. |
| סדרה: | Strategic management collection,
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| נושאים: | |
| גישה מקוונת: | An electronic book accessible through the World Wide Web; click to view |
| תגים: |
אין תגיות, היה/י הראשונ/ה לתייג את הרשומה!
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תוכן הענינים:
- Preface
- Chapter 1. Strategy as process and product, or how to build a business strategy without too much pain
- Chapter 2. Setting the scope of analysis: defining your industry
- Chapter 3. Analyzing the general environment: PEST or PESTLE assessment
- Chapter 4. Porter's five forces model, part 1: barriers to entry
- Chapter 5. Porter's five forces model, part 2: the power of suppliers, buyers, substitutes, and rivalry
- Chapter 6. Why performance differs: the resource-based view of the firm
- Chapter 7. Deciding what to do: models for strategy formulation
- Chapter 8. Strategic positions for volatile industries
- Chapter 9. Some final thoughts on practice and improvisation
- Notes
- References
- Index.