Strategic analysis and choice a structured approach /

-д хадгалсан:
Номзүйн дэлгэрэнгүй
Үндсэн зохиолч: Warner, Alfred G.
Формат: Цахим Цахим ном
Хэл сонгох:англи
Хэвлэсэн: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2010.
Хэвлэл:1st ed.
Цуврал:Strategic management collection,
Нөхцлүүд:
Онлайн хандалт:An electronic book accessible through the World Wide Web; click to view
Шошгууд: Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
Агуулга:
  • Preface
  • Chapter 1. Strategy as process and product, or how to build a business strategy without too much pain
  • Chapter 2. Setting the scope of analysis: defining your industry
  • Chapter 3. Analyzing the general environment: PEST or PESTLE assessment
  • Chapter 4. Porter's five forces model, part 1: barriers to entry
  • Chapter 5. Porter's five forces model, part 2: the power of suppliers, buyers, substitutes, and rivalry
  • Chapter 6. Why performance differs: the resource-based view of the firm
  • Chapter 7. Deciding what to do: models for strategy formulation
  • Chapter 8. Strategic positions for volatile industries
  • Chapter 9. Some final thoughts on practice and improvisation
  • Notes
  • References
  • Index.