Consumer research for museum marketers audience insights money can't buy /

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Bibliographic Details
Main Author: Wallace, Margot A., 1941-
Corporate Author: ebrary, Inc
Format: Electronic eBook
Language:English
Published: Lanham, Md. : AltaMira Press, c2010.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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003 CaPaEBR
006 m u
007 cr cn|||||||||
008 090729s2010 mdu sb 001 0 eng d
010 |z  2009030796 
020 |z 9780759118089 (cloth : alk. paper) 
020 |z 9780759118096 (pbk. : alk. paper) 
020 |z 9780759118102 (electronic) 
040 |a CaPaEBR  |c CaPaEBR 
035 |a (OCoLC)659558269 
050 1 4 |a AM121  |b .W35 2010eb 
082 0 4 |a 069/.068  |2 22 
100 1 |a Wallace, Margot A.,  |d 1941- 
245 1 0 |a Consumer research for museum marketers  |h [electronic resource] :  |b audience insights money can't buy /  |c Margot A. Wallace. 
260 |a Lanham, Md. :  |b AltaMira Press,  |c c2010. 
300 |a vi, 179 p. 
504 |a Includes bibliographical references and index. 
533 |a Electronic reproduction.  |b Palo Alto, Calif. :  |c ebrary,  |d 2010.  |n Available via World Wide Web.  |n Access may be limited to ebrary affiliated libraries. 
650 0 |a Museums  |x Management. 
650 0 |a Museums  |x Marketing. 
650 0 |a Museums  |x Public relations. 
655 7 |a Electronic books.  |2 local 
710 2 |a ebrary, Inc. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10361383  |z An electronic book accessible through the World Wide Web; click to view 
999 |c 191643  |d 191643