Brand equity planning with structuralist rhetorical semiotics /

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Bibliographic Details
Main Author:	Rossolatos, George
Format:	Electronic eBook
Language:	English
Published:	Kassel, Germany : Kassel University Press, 2013.
Subjects:	Brand name products. Electronic books.
Online Access:	Click to View
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Brand equity planning with structuralist rhetorical semiotics / by Rossolatos, George

Published 2013

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Electronic eBook