Subliminal persuasion influence & marketing secrets they don't want you to know /

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Lakhani, Dave, 1965-
Awdur Corfforaethol: ebrary, Inc
Fformat: Electronig eLyfr
Iaith:Saesneg
Cyhoeddwyd: Hoboken, N.J. : John Wiley & Sons, c2008.
Pynciau:
Mynediad Ar-lein:An electronic book accessible through the World Wide Web; click to view
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Tabl Cynhwysion:
  • Creating message contagion
  • Leverage applied propaganda
  • Position and package your legend
  • Control the emotion and the content
  • Get a real endorsement
  • Understand beliefs and true believers
  • Harness the power of the people's media
  • Deliver the experience
  • The subliminal power of words
  • Creating a cult following
  • Seduction.