Subliminal persuasion influence & marketing secrets they don't want you to know /
Guardat en:
| Autor principal: | |
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| Autor corporatiu: | |
| Format: | Electrònic eBook |
| Idioma: | anglès |
| Publicat: |
Hoboken, N.J. :
John Wiley & Sons,
c2008.
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| Matèries: | |
| Accés en línia: | An electronic book accessible through the World Wide Web; click to view |
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Taula de continguts:
- Creating message contagion
- Leverage applied propaganda
- Position and package your legend
- Control the emotion and the content
- Get a real endorsement
- Understand beliefs and true believers
- Harness the power of the people's media
- Deliver the experience
- The subliminal power of words
- Creating a cult following
- Seduction.