Reluctant capitalists bookselling and the culture of consumption /

محفوظ في:

التفاصيل البيبلوغرافية
المؤلف الرئيسي:	Miller, Laura J.
مؤلف مشترك:	ebrary, Inc
التنسيق:	الكتروني كتاب الكتروني
اللغة:	الإنجليزية
منشور في:	Chicago : University of Chicago Press, 2006.
الموضوعات:	Booksellers and bookselling > United States. Bookstores > United States. Books > Purchasing > United States. Books and reading > United States. Consumption (Economics) > Social aspects > United States. Consumer behavior > United States. Electronic books.
الوصول للمادة أونلاين:	An electronic book accessible through the World Wide Web; click to view
الوسوم:	إضافة وسم لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!

جدول المحتويات:

Commercial culture and its discontents
From dry goods merchant to Internet mogul : bookselling through American history
Providing for the sovereign consumer : selecting and recommending books
Designing the bookstore for the standardized consumer
Serving the entertained consumer : the multifunction bookstore
Bargaining with the rational consumer : selling the low-cost book
The revolt of the retailers : independent bookseller activism
Pursuing the citizen-consumer : consumption as politics.

مواد مشابهة