Guide to business planning

This guide covers every aspect of preparing a business plan, including how to analyze the market, how to model the business and financial statements, the analysis of risk and the assessment of both the upside and potential downside, and the all-important executive summary--often the only part of a b...

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מידע ביבליוגרפי
מחבר ראשי: Friend, Graham
מחבר תאגידי: ebrary, Inc
מחברים אחרים: Zehle, Stefan
פורמט: אלקטרוני ספר אלקטרוני
שפה:אנגלית
יצא לאור: London : Economist in association with Profile Books, c2004.
נושאים:
גישה מקוונת:An electronic book accessible through the World Wide Web; click to view
תגים: הוספת תג
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תיאור
סיכום:This guide covers every aspect of preparing a business plan, including how to analyze the market, how to model the business and financial statements, the analysis of risk and the assessment of both the upside and potential downside, and the all-important executive summary--often the only part of a business plan that is read. Finally, it shows how to use a business plan to help put your ideas into practice and how to monitor and measure the performance of the business.--From publisher description.
תאור פריט:At head of title: The Economist.
תיאור פיזי:281 p. : ill.
ביבליוגרפיה:Includes bibliographical references and index.