Branding unbound the future of advertising, sales, and the brand experience in the wireless age /
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| Autor principal: | |
|---|---|
| Autor corporatiu: | |
| Format: | Electrònic eBook |
| Idioma: | anglès |
| Publicat: |
New York :
AMACOM,
c2005.
|
| Matèries: | |
| Accés en línia: | An electronic book accessible through the World Wide Web; click to view |
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| 040 | |a CaPaEBR |c CaPaEBR | ||
| 050 | 1 | 4 | |a HF5548.34 |b .M38 2005eb |
| 082 | 0 | 4 | |a 658.8/72 |2 22 |
| 100 | 1 | |a Mathieson, Rick. | |
| 245 | 1 | 0 | |a Branding unbound |h [electronic resource] : |b the future of advertising, sales, and the brand experience in the wireless age / |c Rick Mathieson. |
| 260 | |a New York : |b AMACOM, |c c2005. | ||
| 300 | |a ix, 244 p. : |b ill. | ||
| 504 | |a Includes bibliographical references (p. [213]-227) and index. | ||
| 533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2013. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Mobile commerce. | |
| 650 | 0 | |a Product management. | |
| 655 | 7 | |a Electronic books. |2 local | |
| 710 | 2 | |a ebrary, Inc. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10120172 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 72421 |d 72421 | ||