APA-viite (7. p.)
Griffin, J., & Lowenstein, M. W. (2001). Customer winback: How to recapture lost customers and keep them loyal. Jossey-Bass.
Chicago-viite (17. p.)
Griffin, Jill, ja Michael W. Lowenstein. Customer Winback: How to Recapture Lost Customers and Keep Them Loyal. San Francisco: Jossey-Bass, 2001.
MLA-viite (9. p.)
Griffin, Jill, ja Michael W. Lowenstein. Customer Winback: How to Recapture Lost Customers and Keep Them Loyal. Jossey-Bass, 2001.
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