Strategic public relations management : planning and managing effective communication programs /
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Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Mahwah, NJ :
Lawrence Erlbaum Associates,
2006.
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Edition: | 2nd ed. |
Series: | LEA''a communication series
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Subjects: | |
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Physical Description: | xv, 411 p. |
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Bibliography: | Includes bibliographical references (p. 389-399) and indexes. |
ISBN: | 0805853812 : |