Malhotra, N. K., Wills, P., & Birks, D. F. (2012). Marketing research: An applied approach (4th ed.). Pearson.
Chicagoスタイル(17版)引用形式Malhotra, Naresh K., Peter Wills, , David F. Birks. Marketing Research: An Applied Approach. 4th ed. Harlow, England: Pearson, 2012.
MLA(9版)引用形式Malhotra, Naresh K., et al. Marketing Research: An Applied Approach. 4th ed. Pearson, 2012.
警告: この引用は必ずしも正確ではありません.