QR Code

Determining whether branding of locally manufactured car products increases brand preference : a case of autoshops in Nairobi /

Show other versions (1)

Saved in:

Bibliographic Details
Main Author:	Mbalya, Richard
Format:	Book
Language:	English
Published:	Nairobi : Daystar University, 2010.
Subjects:	Branding ( Marketing)
Tags:	Add Tag No Tags, Be the first to tag this record!

Similar Items

Determining whether branding of locally manufactured car products increases brand preference : a case of autoshops in Nairobi /
by: Mbalya, Richard
Published: (2010)

Branded male : marketing to men /
by: Tungate, Mark
Published: (2008)

Branded male : marketing to men /
by: Tungate, Mark
Published: (2008)

An assessment of the role of brand management strategies in customer retention in the media industry in Kenya: a case study of Nation Media Group Limited /
by: Mathenge, Susan Nyakiere
Published: (2012)

The role of internal branding in improving customer service delivery : a case study of Kenya Power /
by: Mbau, Miriam Wanjiku
Published: (2020)

You are the brand
by: Adubato, Steve
Published: (2011)

You are the brand
by: Adubato, Steve
Published: (2011)

An assessment of the role of brand management strategies in customer retention in the media industry in Kenya: a case study of Nation Media Group Limited /
by: Mathenge, Susan Nyakiere
Published: (2012)

Perspectives on branding
by: Miletsky, Jason I.
Published: (2009)

Perspectives on branding
by: Miletsky, Jason I.
Published: (2009)

Effects of digital marketing on the organizational performance: a case of Zuku Limited /
Published: (2016)

Igniting the brand strategies that have shot brands to success /
by: Cahill, Jonathan
Published: (2008)

Igniting the brand strategies that have shot brands to success /
by: Cahill, Jonathan
Published: (2008)

Brand Bible the complete guide to building, designing, and sustaining brands /
Published: (2012)

Brand Bible the complete guide to building, designing, and sustaining brands /
Published: (2012)

Effect of internal brand management on organizational performance : a case of Family bank limited /
by: Kattambo, Nzisa
Published: (2017)

Effect of internal brand management on organizational performance : a case of Family bank limited /
by: Kattambo, Nzisa
Published: (2017)

Brand zero : the complete branding guide for start-ups /
by: Tai, Jacky
Published: (2014)

Brand zero : the complete branding guide for start-ups /
by: Tai, Jacky
Published: (2014)

Rethinking prestige branding : secrets of the ueber-brands /
by: Schaefer, Wolfgang, et al.
Published: (2015)

Rethinking prestige branding : secrets of the ueber-brands /
by: Schaefer, Wolfgang, et al.
Published: (2015)

Brand management
Published: (2008)

Brand management
Published: (2008)

Handbook of brand semiotics /
Published: (2015)

Handbook of brand semiotics /
Published: (2015)

Handbook of brand relationships
Published: (2009)

Handbook of brand relationships
Published: (2009)

60-minute brand strategist the essential brand book for marketing professionals /
by: Mootee, Idris, 1958-
Published: (2013)

60-minute brand strategist the essential brand book for marketing professionals /
by: Mootee, Idris, 1958-
Published: (2013)

What great brands do : the seven brand-building principles that separate the best from the rest /
by: Yohn, Denise Lee, 1967-
Published: (2014)

What great brands do : the seven brand-building principles that separate the best from the rest /
by: Yohn, Denise Lee, 1967-
Published: (2014)

The on-demand brand 10 rules for digital marketing success in an anytime, everywhere world /
by: Mathieson, Rick
Published: (2010)

The on-demand brand 10 rules for digital marketing success in an anytime, everywhere world /
by: Mathieson, Rick
Published: (2010)

Brand real how smart companies live their brand promise and inspire fierce customer loyalty /
by: Vincent, Laurence
Published: (2012)

Brand real how smart companies live their brand promise and inspire fierce customer loyalty /
by: Vincent, Laurence
Published: (2012)

The international brand valuation manual a complete overview and analysis of brand valuation techniques, methodologies and applications /
by: Salinas, Gabriela
Published: (2009)

The international brand valuation manual a complete overview and analysis of brand valuation techniques, methodologies and applications /
by: Salinas, Gabriela
Published: (2009)

Basics of branding : a practical guide for managers /
by: Gronlund, Jay
Published: (2013)

Basics of branding : a practical guide for managers /
by: Gronlund, Jay
Published: (2013)

Retail marketing and branding a definitive guide to maximizing ROI /
by: Perrey, Jesko
Published: (2011)