Effectiveness of web marketing as a marketing tool for small and medium size enterprises (SMEs) in Nairobi /
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Nairobi :
Daystar University,
2010.
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Subjects: | |
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MARC
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003 | Daystar | ||
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008 | 120618s xx 000 0 eng d | ||
040 | |a Daystar |d EOtanga | ||
050 | 0 | 0 | |a HF5415.1265 |b .A4 O58 |
100 | 1 | |a Okuna, Proce-covia Kevina. | |
245 | 1 | 0 | |a Effectiveness of web marketing as a marketing tool for small and medium size enterprises (SMEs) in Nairobi / |c Proce-covia Kevina Okuna. |
260 | |a Nairobi : |b Daystar University, |c 2010. | ||
300 | |a xiii, 99p : |b ill ; |c cm. | ||
500 | |a A thesisi submitted to the faculty of postgraduate studies pf Daystar University in partial fulfillment of the requirements for the degree of Masters of Business Adminstration in Strategic Management and Marketing. | ||
504 | |a Includes bibliographical references and index. | ||
650 | 0 | |a Internet marketing. | |
650 | 0 | |a Small business |x Marketing. | |
690 | |a SMEs WEB marketing | ||
908 | |a 120618 | ||
942 | |c THES | ||
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