Marketing research with SPSS /

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Bibliographic Details
Main Author:	McDaniel, Carl
Other Authors:	Gates, Roger
Format:	Book
Language:	English
Published:	Harlow : Wiley, c2008.
Edition:	8th ed.
Subjects:	Marketing research. SPSS for windows.
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Description
Physical Description:	x, 441 p : ill.
Bibliography:	Includes bibliographical references and index.
ISBN:	9780273703839 :

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