Marketing.
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Main Author: | |
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Other Authors: | , |
Format: | Book |
Language: | English |
Published: |
NY :
McGraw-Hill,
2009.
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Edition: | 9th ed. |
Subjects: | |
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Physical Description: | xLvii, 742 p : Col.ill. |
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Bibliography: | Includes bibliographical references and index. |
ISBN: | 9780073404721 : |