Marketing for hospitality and tourism /

Marketing for hospitality and tourism /

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Bibliographic Details
Main Author: Kotler, Philip
Other Authors: Bowen, John T., Makens, James C.
Format: Book
Language:English
Published: Upper Saddle River : Pearson, c2006.
Edition:4th ed.
Subjects:
Hospitality industry > Marketing.
Tourism > Marketing.
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