Stanton, W. J., & Futrell, C. (1987). Fundamentals of marketing (8th ed.). McGraw-Hill.
Chicago Style (17th ed.) CitationStanton, William J., and Charles Futrell. Fundamentals of Marketing. 8th ed. New York: McGraw-Hill, 1987.
MLA (9th ed.) CitationStanton, William J., and Charles Futrell. Fundamentals of Marketing. 8th ed. McGraw-Hill, 1987.
Warning: These citations may not always be 100% accurate.