Marketing /
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Main Author: | |
---|---|
Other Authors: | |
Format: | Book |
Language: | English |
Published: |
New York :
Macmillan,
c1992.
|
Edition: | 5th ed. |
Subjects: | |
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MARC
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082 | 0 | 0 | |a 658.8 |2 20 |
100 | 1 | 0 | |a Evans, Joel R. |
245 | 1 | 0 | |a Marketing / |c Joel R. Evans, Barry Berman. |
250 | |a 5th ed. | ||
260 | 0 | |a New York : |b Macmillan, |c c1992. | |
300 | |a xxvii, 737, 95 p. : |b ill. (some col.) ; |c 26 cm. | ||
504 | |a Includes bibliographical references and indexes. | ||
650 | 0 | |a Marketing. | |
700 | 1 | 0 | |a Berman, Barry. |
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