Consumer behavior /
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Main Author: | |
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Other Authors: | , |
Format: | Book |
Language: | English |
Published: |
Hinsdale, Ill. :
Dryden Press,
c1978.
|
Edition: | 3d ed. |
Series: | The Dryden Press series in marketing
|
Subjects: | |
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050 | 0 | 0 | |a HF5415.2 |b .E5 1978 |a HF5415.2 |b .E5 |
082 | 0 | |a 658.8/342 |2 19 | |
100 | 1 | 0 | |a Engel, James F. |
245 | 1 | 0 | |a Consumer behavior / |c James F. Engel, Roger D. Blackwell, David T. Kollat. |
250 | |a 3d ed. | ||
260 | 0 | |a Hinsdale, Ill. : |b Dryden Press, |c c1978. | |
300 | |a xix, 665 p. : |b ill. ; |c 25 cm. | ||
490 | 0 | |a The Dryden Press series in marketing | |
504 | |a Includes bibliographical references and indexes. | ||
650 | 0 | |a Consumer behavior. | |
650 | 0 | |a Marketing research. | |
700 | 1 | 0 | |a Blackwell, Roger D., |e joint author. |
700 | 1 | 0 | |a Kollat, David T., |e joint author. |
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