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Bibliographic Details
Main Author:	Czinkota, Michael R.
Other Authors:	Rivoli, Pietra, Ronkainen, Iikka A.
Format:	Book
Language:	English
Published:	San diego : Dryden, c1993.
Edition:	3rd ed.
Subjects:	Marketing International.
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Athi-River Campus: Open Shelves

Holdings details from Athi-River Campus: Open Shelves
Call Number:	HF5415.C9 1993
Barcode BK011565	Available Place a Hold