An assessment of the communication strategy used by Kenya Basketball Federation to promote the 2015 premier league /

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Bibliographic Details
Main Author: Mboo, Loise
Format: Book
Language:English
Published: Nairobi : Daystar University, 2016.
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245 |a An assessment of the communication strategy used by Kenya Basketball Federation to promote the 2015 premier league /  |c Loise Mboo. 
260 |a Nairobi :  |b Daystar University,  |c 2016. 
300 |a xii, 82 p :  |b ill ;  |c  cm. 
500 |a A thesis presented to the School of Communication, Language and Performing Arts of Daystar University Nairobi, Kenya. 
650 |a Communication in sports. 
650 |a Mass media and sports. 
650 |a Sports  |x Public relations. 
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