Exploring the role of corporate identity on customer satisfaction : a case of madison insurance company limited /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Nairobi :
Daystar University,
2014.
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| Subjects: | |
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| 100 | |a Murathe, Miriam Muthoni. | ||
| 245 | |a Exploring the role of corporate identity on customer satisfaction : |b a case of madison insurance company limited / |c Miriam Muthoni Murathe. | ||
| 260 | |a Nairobi : |b Daystar University, |c 2014. | ||
| 300 | |a xi, 91 p : |b ill ; |c cm. | ||
| 500 | |a A thesis presented to the faculty of Postgraduate studies of Daystar University in partial fulfilment of the requirement for the degree of Masters of Business Adminstration in Strategic Management and Marketing. | ||
| 650 | |a Customer relations |x Management. | ||
| 908 | |a 150309 | ||
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