An evaluation of competitive strategies for sustainability of small paint companies in the Kenyan market /
Guardado en:
| Autor principal: | |
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| Formato: | Libro |
| Lenguaje: | inglés |
| Publicado: |
Nairobi :
Daystar University,
2011.
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| Materias: | |
| Etiquetas: |
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| Notas: | A thesis presented to the school of Business and Economics of Daystar University, Kenya in partial fulfilment of the requirement for the degree of Masters of Business Administartion in Strategic Management. |
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| Descripción Física: | xiii, 107 p : ill. |
| Bibliografía: | Includes bibliographical references and index. |