An evaluation of the impact of ethical advertising on the consumer in Nairobi, Kenya : a study of billboards /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Nairobi :
Daystar University post graduate program,
c2009.
|
| Edition: | ed. |
| Subjects: | |
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| 003 | Daystar | ||
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| 040 | |a Daystar |d Nmicheni | ||
| 050 | 0 | 0 | |a HF5831 |b .A49 |
| 100 | 1 | |a Amulyoto, Shirley K. | |
| 245 | 1 | 3 | |a An evaluation of the impact of ethical advertising on the consumer in Nairobi, Kenya : |b a study of billboards / |c Shirley K. Amulyoto. |
| 250 | |a ed. | ||
| 260 | |a Nairobi : |b Daystar University post graduate program, |c c2009. | ||
| 300 | |a 121 p. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 541 | |a Shirley K. Amulyoto |c Donation | ||
| 650 | 0 | |a Advertising. | |
| 650 | 0 | |a Business ethics. | |
| 787 | 1 | |m THES. | |
| 908 | |a 100317 | ||
| 942 | |c THES | ||
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| 995 | |a Daystar | ||
| 999 | |c 29048 |d 29048 | ||