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Bibliographic Details
Main Author:	Arnould, Eric [et al]
Other Authors:	Price, Linda, Zinkhan, George
Format:	Book
Language:	English
Published:	McGraw-Hill Irwin : Boston, c2004.
Edition:	ed.
Subjects:	Consumer behavior > United States. Consumer behavior.
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Athi-River Campus: Open Shelves

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Call Number:	HF5415.32.A76
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